RSA has a strong team with a range of evaluation skills, from design selection and objective setting, through to behaviour change technique coding, trained according to UCL’s Behaviour Change Taxonomy system. (http://www.bct-taxonomy.com/). Our years of experience of data analysis ensure that comprehensive examinations of evaluation results are conducted before the production of high quality reports. Focus group delivery requires a unique set of skills: we can plan, provide and analyse the results of group and individual discussions.
Evaluation findings are a powerful tool to explain to partners, leaders and members of the public why an intervention is being delivered and why it should be continued. RSA’s involvement in evaluation projects (either as advisers on in-house evaluations or as full independent consultants) provides a high level of integrity and professionalism to the study.
Evaluation requirements differ according to the size, scope and timing of the scheme. RSA’s experts work with clients to ensure that the most appropriate design and methods are employed. This provides a high degree of flexibility and means that evaluations can be tailored to the scheme’s needs.
Good quality evidence of why a scheme is successful is essential for ensuring continuation. With strong evaluation results, road safety practitioners can convince elected members, partners, private investors and members of the public why a scheme should be delivered and funded. An independent, impartial evaluation lends weight to arguments about whether an intervention should continue, should be adapted or should be ceased. As road safety professionals, with years of experience in designing and delivering interventions as well as evaluating them, RSA can help practitioners formulate the necessary evidence to support their scheme.